Mursmedic Appoints Krona as Strategic Media Partner in Indonesia
Jakarta, 2024 – Leading healthcare distributor Mursmedic has chosen Krona as its trusted media agency for the Indonesian market, marking a significant milestone following a swift media review initiated in early December.
The Role of Krona in Managing Digital Marketing Campaigns for Mursmedic
In this role as the designated media agency, Krona will spearhead strategic planning and media acquisition for Mursmedia’s entire spectrum of search engine initiatives, encompassing Search Engine Optimization (SEO) and Search Engine Marketing (SEM).
What set Krona apart during the competitive pitch process was not only its in-depth grasp of Mursmedic’s business but also its profound insights into industry-specific search trends and a proven track record in search engine strategy.
Mursmedic’s expansion and collaboration with Krona underscore a commitment to excellence, innovation, and strategic growth in the healthcare distribution sector.
About Krona
Krona is a digital marketing agency that operates in the field of digital marketing campaigns. Since 2013, we served government agencies, non-government organizations, and various well-known brands and corporations in various industries.
About Mursmedic
Established on June 10, 2009, Mursmedic operates across three ASEAN countries—Indonesia, Thailand, and the Philippines—with the necessary business licenses for healthcare product distribution. All affiliates boast licenses and competence in healthcare product importation processes
The flagship facility in Indonesia is GDPMD certified (Good Distribution Practice of Medical Device) by the Indonesia Ministry of Health, featuring a spacious warehouse and state-of-the-art infrastructure, including a Warehouse Management System
Mursmedic’s adept team manages regulatory affairs, Quality Management System compliance (such as GDPMD), and post-marketing activities, including adverse event management. Their extensive market knowledge includes a robust network of distributors, expertise in government procurement processes, and privileged access to authorities.
